Destination Spotlight

Shared Hospital Pilot in Hangzhou; Personalized Medical Care

By
Jonathan Edelheit
at
Medical Tourism Association
Destination Spotlight

The Shared Medical Service, as a medical model, is beginning to gain recognition among many people, groups, and healthcare organizations. Recently, the Provincial Committee on Health and Family Planning in Zhejiang released the approval for the Medical Tech & Full-cycle Service Shared Site Pilot among Hospitals & Clinics in Hangzhou.


The Full-cycle Medical Department will provide shared medical services including Med-tech departments, pharmacies, as well as laboratory rooms for pathology, ultrasound, and medical imaging for medical organizations that participate in the Full-cycle International MedicalMall.

This Medical Service Shared Model is referred to as a “Shared Hospital” as this gets a more social appeal. It is literarily translated as MedicalMall differentiating it from the previous independent model of operation of hospitals and clinics.


The MedicalMall model, in fact, began in the United States in the 1980s and the biggest characteristic of this model is that all medical organizations involved share the infrastructure of Med-tech room, Pharmacy Department and Operation Room, and the cost of the equipment. This model benefits the patients as they can get one-stop medical service in one location.

How will the MedicalMall change the ordinary people’s lives? Compared with the large public hospital, what is its advantage?

With increasing social development, people’s healthcare needs become more diversified and large public hospitals are unable to meet the needs of different levels of individual medical services. What is worth mentioning, also, is that the development of a MedicalMall provides a platform for physicians to replace the old medical systems with entrepreneurial innovations to meet the diversified medical demands.

Although, the MedicalMall can’t provide exactly the same medical treatment as independent hospitals as some healthcare services such as intensive care. Similarly, emergency surgery or major surgical procedures cannot be provided in the Mall. However, some provide special treatment with more social demands, such as oral surgery, ophthalmology, ENT, cosmetic surgery and other special medical services can be provided in the Mall.

Why does Zhejiang become the first pilot for the model of a MedicalMall? What is the factor differentiating it from other provinces? In fact, setting up the MedicalMall is not because of a social benefit but because of the province’s strong medical advantage, having thousands of registered medical organizations and licensed physicians and its strong entrepreneurial atmosphere for the new model in Zhejiang.

Situated in the City Life Plaza, Hangzhou Plaza No.501, from its 9th to 22nd floor, this complex has specialized clinics and other health services including Huichuntang Pharmaceutical, Xingkang Clinic, Wellem and other well-known clinics where the consumers can enjoy a multidimensional experience for shopping and receiving healthcare services.

Issues of Medical Safety

Situated in such an atmosphere, it is imperative that the management department prioritizes medical security and ensures a more congenial atmosphere for entrepreneurial innovation. The core of medical services is the medical staff and the key element of security is the management. Therefore, as long as the management is adequate and proper policies are made, the security can be guaranteed.

An agreement should also be made between MedicalMall and the medical organizations involved, to clarify the responsibilities, rights, and interests of each party regarding the medical safety and quality of medical services. Additionally, a Quality Management Committee may be set up, with the committee members should be selected from the participating medical organizations, to ensure that the security of the shared medical resources is guaranteed.

The MedicalMall is a promising development in this region which will not only cater to the diverse healthcare demands of the citizens but will expand China’s global reach to international health tourists.

Find out more about the current trends and the future of China’s health tourism industry in the Medical Tourism Conference in Boao, Haikou, and Sanya (Hainan Province) from December 7th to 13th, 2018. This conference will help you gain access to Asia-Pacific’s most influential healthcare industry leaders.

共享医院杭州展开试点 患者可享个性化医疗服务

共享医疗,正在被越来越多的人熟知。近日,省卫计委发布 《关于杭州全程健康医疗门诊部开展医技等共享服务试点的批复》(以下简称批复),同意杭州全程健康医疗门诊部为入驻全程国际MedicalMall的其他医疗机构提供检验、病理、超声、医学影像等医技科室及药房、手术室等共享服务试点

这一医疗服务的共享模式,因被称为全国首家“共享医院”而受到社会关注。MedicalMall实质是一个医疗综合体,起源于上世纪80年代的美国,翻译成中文是“医疗商场”。不同于以往独立运营的医院和诊所,MedicalMall是由多家医疗机构“拼凑”起来的医院。“医疗商场”最大的特点是“共享”,所有入驻医疗机构共享基础医技科室和药房、手术室,共担医疗设备的使用费用。对患者来说,MedicalMall则提供了另一种就医选择,可以就近得到一站式的医疗服务。

医疗商城将如何改变普通人的生活?相比大型公立医院,医疗商城的优势在哪里?

为双创提供宽松氛围

 率先试水医疗商城,浙江底气何在?“浙江已有上万家社会办医机构,拥有万余名多点执业医生,浓厚的创业创新氛围为医疗行业新业态、新模式的出现形成了良好的气候。”开设医疗商城并不是为了蹭“共享”的热度,浙江有发展共享医疗的现实背景。

“身处这样的氛围中,管理部门理应在守住医疗安全底线的前提下,为医疗行业的创业创新提供更宽松、更包容的环境。”正如传统的零售行业需要转型,医疗行业运营模式也面临着转型。

值得一提的是,医疗商城的发展,也为不少希望走出体制的医生提供了创业创新的平台。

满足多元化就医需求

在位于杭州江干区的杭州大厦501城市生活广场,这里的9层至22层间,赫然出现了方回春堂、杏康门诊、维尔诺儿科等知名专科诊所,消费者可以在医疗商城感受消费购物与医疗服务的多维体验。 “这意味着有更舒适的就医环境,就医的私密性也将得到保障。”随着社会发展,人们的就医需求也趋向多元化,大型公立医院因其功能定位面向社会大众,无法满足不同层次人群的医疗服务需求。

当然,医疗商城开展的医疗服务并不等同于医院。比如商城里无法开展危急重症病人的抢救和治疗,也不会开展大手术,但是一些社会有需求、专科特色明显学科如口腔、眼科、耳鼻喉科、整形美容等医疗服务就适合在这里开展。

可试点开展日间手术

“医疗设施设备可以共享,也应该共享。”大型医院也是由一个个科室单元组成的,只不过管理是统一的。医疗的核心资源是医务人员,安全的关键要素是管理,只要管理到位、流程合理,安全是可以得到保障的,重资产不应该作为医生从业的必备条件。

“具有国际化背景的大型医院参与管理,可以为医疗商城提供更好的技术支撑和安全保障。”按照包容审慎原则,拟在监管上建议医疗商城与入驻的医疗机构签订协议,明确医疗安全、医疗质量等相关的责、权、利,同时牵头成立各入驻医疗机构成员组成质量管理委员会,让共享的医疗资源更有安全保障。

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